How Did an 18-Year-Old Girl Average Over 10 Million Views Per YouTube Shorts Video?
She’s got over 9.17 million subscribers, and it all happened in less than three years.
Meet Jenny Hoyos—a true Queen of Shorts.
The Genius Behind Her Viral Success: Story + Twists
Jenny’s rise to fame wasn’t a fluke. Ever since she was a kid, she dreamed of becoming a YouTuber.
She decided to break in through YouTube Shorts—and nailed it with one key approach: telling great stories with multiple plot twists.
Her core strategy?
A simple yet powerful formula: “Tell a story, then twist it. Then twist it again.” (aka the But–So method)
Each video she makes is like a mini rollercoaster.
For example:
- She starts by busting a wall — immediate chaos!
- Then throws in “Mom’s coming home” to raise the stakes.
- She tries to fix it… but it looks even worse.
- Finally, she uses a clever sticker trick to cover it up—crisis averted.
The audience is hooked, riding wave after wave of suspense.
That’s why her videos are so addictive.
Where Does She Get Her Ideas? Copy, Break Down, and Observe Life
Stuck on inspiration? Jenny’s got a go-to formula:
Copy tons of content + break them down + treat daily life like a content goldmine.
She studied thousands of videos, from creators like MrBeast.
But she didn’t just watch—she transcribed scripts, analyzed shot by shot, and understood the “why” behind every move.
It’s clear now:
Top creators work hard behind the scenes. You just don’t see it.
She also pulls ideas from daily life, and sometimes even uses AI tools to help brainstorm or refine concepts.
It Only Takes Her One Hour to Film? Yes—Because She Plans Everything First
Jenny flips the common belief that videos take forever to shoot.
She spends:
- 5+ hours planning and brainstorming
- Only 1 hour filming and editing
That’s what many beginners miss—a good plan is what makes content go viral.
Her Step-by-Step Framework for Making Viral Content
Step 1｜Build Your Idea Bank
- Study similar channels
- Save viral scripts and formats
- Pick topics that match your vibe and audience
Step 2｜Nail the First 3 Seconds (Hook)
These first seconds decide if people will keep watching.
Great hooks are:
- Clear & simple — show it in text or visuals
- Understandable even without sound
- Tease something juicy — like:
“I’m gonna share 3 secrets to go viral—the last one is a game-changer.”
Step 3｜Master Storytelling Flow
- Use the But–So method
(Each problem leads to a twist, then another) - Mix visual + voice-over narration
- Keep it fast-paced, info-dense
- Don’t overcrowd shots—no more than 3 elements on screen
- End it fast and clean—like reducing sauce on high heat
She Doesn’t Just Make Videos—She Runs a Whole Content Business
Jenny isn’t just a content creator. She’s a strategic brand builder.
She:
- Builds series (like her $1 challenge series) to keep people coming back
- Interacts with fans to boost loyalty
- Creates a personal brand for long-term trust and growth
Can Regular People Do This Too? Absolutely.
Jenny’s strategy is repeatable. Here’s how you can try it:
- Build an idea bank around topics you care about
- Craft a killer 3-second Hook
- Use the But–So structure to build your script
- Mix visuals and narration for efficiency
- Practice speaking on camera to grow your presence
- Create video series to boost retention and trust
Jenny once said she spends an hour every morning practicing solo comedy in front of a camera.
That’s where her confidence comes from—not talent, but consistent training.
✦ Real Talk
This isn’t just about Shorts. The principles apply to writing, too.
Want your readers to keep scrolling? Give them twists and hooks—like you’re writing a Conan mystery movie. Nobody stops halfway.
Some people ask,
“Why break down these cases so deep?”
Well, if I didn’t,
you’d never know what makes a creator actually blow up.
Let the trolls laugh. They never see the real game.
There’s no such thing as easy fame.
Even fun, silly videos take serious effort.
Fran Chen 超級個體 